a mess. Again.
99% of websites come to us are completely not optimized and have hudreds of errors. Website was developed on Wordpress - one of the most powerful CMS, but with a lot of issues since it was developed by an amateur.
- 75 pages with 404 errors
- 140 redirects
- 14 redirect chains (URL1->URL2->URL3...)
- 61 page with the same description
- 150 images without alt attributes
- 6 pages without H1
PageSpeed Insights rated website with the red zone for mobile and yellow - for desktop version.
Backlinsk profile - 14 backlinks from local directories in Italy (website has 2 language versions).The goal was:
Become a #1 beauty school (eyelashes and eyebrows care) in the biggest cities of Spain.
Website had 0 visibility in Spain and no international SEO settings. Content.
The homepage and several other landing pages had unique content with USP, so we only needed to extend it and stuff a few keywords we targeted.